Kobo ‘Share the Love’ Campaign

Kobo was launching a rewards program and wanted to stir up some excitement with a contest.

To get people talking, we created a promo video that invited people to share their love of reading for a for a chance to win a trip, free eReaders, or cash prizes. We also created a video that explained how the new program works.

Art direction/design Angie Carlucci
Producer Jason Agar
Video/animation Zak Tatham
Agency Colour

Reading. It’s an escape to another world.