Kobo ‘Share the Love’ Campaign
Kobo was launching a rewards program and wanted to stir up some excitement with a contest.
To get people talking, we created a promo video that invited people to share their love of reading for a for a chance to win a trip, free eReaders, or cash prizes. We also created a video that explained how the new program works.
Art direction/design Angie Carlucci
Producer Jason Agar
Video/animation Zak Tatham
Agency Colour